29 Strategies to Improve Organic Search Rankings on Google

It also involves utilizing videos to attract more traffic to your website from organic search. These nine timestamps take viewers to sections of the video about what YouTube SEO is, YouTube keyword research, identifying search intent, and so forth. What we’re not going to talk about is ranking videos higher on YouTube. But when should you use ranking questions, and how can you add them to your form? This guide breaks it down step-by-step, from creating a form to customizing it for optimal responses. I’m SEO Lead at Morningscore and I have been working with SEO for +7 years now.

how to rank on google

Start your keyword research

When targeting question-based keywords, it’s important to provide detailed and informative answers within your content. Make sure SEO Anomaly to cover all aspects of the topic and offer valuable insights that address the user’s query directly. Optimizing your website content with location-specific keywords is essential for improving local rankings. Incorporate relevant keywords like “google,” “page,” “site,” and “business” naturally throughout the content while ensuring it reads well for human readers. Start by conducting thorough keyword research to identify relevant and high-ranking keywords for your page, site, reviews, and Google Business profile.

how to rank on google

Now it’s time to optimize each piece page on your site around a single keyword. If you’re first starting out, this keyword should be a long tail keyword. While these tools themselves do not directly improve SEO, they provide valuable data and insights that can guide SEO strategies. By understanding current rankings and identifying areas for improvement, users can make informed decisions to enhance their website’s SEO. Ensure your business is listed in local directories and that your citations are consistent across the web. Monitor your backlink profile to identify opportunities for improvement and keep your site’s performance on the rise.

how to rank on google

Although this is part of technical SEO, it should be stressed that a fast-loading website can get better Google rankings than a slow-loading website. Speed is a known ranking factor and very important for usability as well. Backlinks from highly authoritative websites are the most valuable and can push your website to the top.

how to rank on google

Use The Free Google Quality Rater Tool

A simpler site structure makes it easier for search engines to crawl your site and rank your products. In this Shopify SEO guide, you will learn how to optimize your store to rank higher on Google in 7 easy steps. In addition to demonstrating your expertise within this niche, this method also helps with your site structure, which we’ll talk about later. Since the cluster pages link to and from the pillar content, as well as to each other, this keeps all of your links tightly organized around the same topic. Let’s dig into the most important ranking factors more deeply.

  • In short, they help Google with finding and indexing your web pages.
  • Alternatively, you can use specialized SEO tools that track your positions for the necessary keywords in just one click and show you additional data for ranking analysis.
  • For example, the keyword “business ideas” has lots of pages that not only mention the keyword in the title, but also have high domain or page authority.
  • There may be subtopics they’re looking for and expecting you to cover.
  • If you want your site to stay at the top of the search results, you better keep up with these changes.

Industry experts recommend using the keyword at or close to the beginning of the title tag. That’s because Google pays more attention to what appears in the title tag first. What you can do is create a couple of pages around the central topic. After you create some page to support your main theme, you make some sort of a “topical relevance” network. Thanks to it, you can interlink the inner pages using relevant anchor text.

Ranking well doesn’t mean very much if you’re ranking for the wrong keywords. If you really want to get smart about things, you can also link to guest posts you’ve had published in your newer guest posts. That way, the authority of your older posts increases and makes their links to your content even more valuable.

Starting with your keyword theme, ask first how you can create value. The last question may be the most difficult to answer, but it’s also one of the most important. Certain topics, such as medical and financial queries, can be especially challenging to rank for in Google. At this point, we likely have dozens or perhaps hundreds or thousands of potential keywords to work with. No matter how smart you are, your competitors have already figured out—either by accident or design—which keywords are the most lucrative. For example, if our seed keyword was „motorcycle jacket“ we might find the following related keywords.

how to rank on google

Imagine having AI at your fingertips, ready to write formulas, clean data, and even create charts and graphics for you. With Bricks, you can transform your data into stunning visuals, like dashboards and reports, all interconnected with your documents and presentations. It’s like having your own personal spreadsheet expert, making your life easier and your work more efficient. It might seem a bit complex at first, but with a little practice, you’ll be ranking like a pro. This technique is particularly useful in scenarios like sports tournaments or sales competitions, where multiple factors determine the overall winner. You can repeat these steps with different formulas to highlight different ranks, such as the bottom rank or top three.